Whether your goal is to find people to collaborate with on a creative project or just make new friends, CMC is an efficient and fun platform for connecting with artists in your industry, showcasing your talents and finding your next gig.

CLIENT
Amymacedo.com

Type of work
App Development, UX UI

01analysis

Cast Meet Crew is revolutionizing the way artists network around the world - bringing all cast and crew in Film, Theatre Fashion, and music closer together! Whether your goal is to find people to collaborate with on a creative project or just make new friends, CMC is an efficient and fun platform for connecting with artists in your industry, showcasing your talents and finding your next gig. Cast Meet Crew, because networking shouldn’t feel like work. Let opportunities find you!

02Wireframe

03Branding

Logo Artwork

We worked extensively with the CastMeetCrew team to define their brading preferences. We worked with the product owners to craft a vision, exploring the key journeys and overall structure. Quick-fire sketching allowed for rapid exploration of different routes in order to establish a clear direction.

primary color
R 243 G 19 B 72
secondary Color
R 230 G 255 B 237
secondary Color
R 0 G 0 B 0
secondary Color
R 58 G 58 B 58

04Color palette

The designers at AppStudio made their choice of a color palette with a black background with red accents, that worked well for creating deep contrast with white active icons.

05Typography

06App Design

We iteratively increased the fidelity of the sketches, also giving consideration to Android/iPhone variations. Creating Invision prototypes allowed us to demo the experience and bring it to life, while two focus groups and accompanying interviews allowed us to test and validate assumptions to create this beautiful user interface.